Guides.

Step-by-step guides for putting AI to work.

AllReal estate and constructionTrades and home servicesHospitality and retailHealth and wellnessProfessional servicesFinance and operationsManufacturing and logisticsPeople and leadership
Accounting

Claude for accounting firms, Workflow 1: the month end review

Every close, somebody opens every client file to find the few that need work.

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Marketing agencies

Claude for marketing agencies, Workflow 1: the client report

Every month somebody rebuilds the same client report by hand, out of platform exports and an analytics view that disagree about what a conversion is.

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Architecture

Claude for architecture practices, Workflow 1: the coordination meeting

A coordination meeting runs for ninety minutes and turns into rough notes that somebody has to make workable for every consultant.

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Member associations

Claude for member associations, Workflow 1: the board meeting to owned actions

A board meeting runs for two hours and nothing moves until the minutes are written and approved a month later.

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Commercial brokerage

Claude for commercial brokerage, Workflow 1: the first pass

Offering memoranda, rent rolls and financial packages arrive all week, and somebody opens every one to work out which are worth a closer look.

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Catering

Claude for catering companies, Workflow 1: the planning call to the run sheet

A planning call runs for an hour with a client and a venue, and turns into rough notes somebody has to make runnable.

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Competitor watch

AI for watching competitors, Workflow 1: the watch

A price change is public the moment it happens and nobody tells you.

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Contracting

Claude for Contractors, Workflow 1: the job cost check

Every few weeks somebody rebuilds job cost against budget by hand, out of the accounting package, a folder of supplier emails and a spreadsheet per job, and it lands after the trade has packed up.

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Copilot

Copilot for the work you already do, Workflow 1: the by-hand list

Most people in a large company have the Copilot chat window and nothing else.

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Copilot

Copilot for the deck, Workflow 1: the sentence under each slide

Ask Copilot to turn a spreadsheet into a deck and you get slides titled Q3 Performance with five bullets restating the sheet.

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Dental

Claude for dental groups, Workflow 1: the practice week report

Every week somebody rebuilds the same view of every practice by hand, out of exports that disagree about what production means and carry patient details that should never reach a group report.

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Development

Claude for real estate development, Workflow 1: the project report

Every cycle somebody rebuilds the project status and cost to complete by hand, out of a cost export, a draw package and one spreadsheet that disagree.

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Engineering

Claude for engineering consultancies, Workflow 1: the submittal review

A submittal package arrives and somebody reads every data sheet against the specification to find the few that differ.

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Events

Claude for events and experiential production, Workflow 1: notes to owned actions

After a walkthrough or a load-out, what was decided lives in a group chat, a producer's notebook and everyone's memory, and the debrief lands too late to change the next build.

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Finance

Claude for finance, Workflow 1: the board deck

Every month somebody rebuilds the same board deck by hand, out of a close export, a budget file and last month's deck that disagree.

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Fitness

Claude for gyms and studios, Workflow 1: the membership week report

Every week somebody rebuilds the same view of every club by hand, out of a billing system, a door system and a sales tool that disagree about what an active member is.

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Fleet and logistics

Claude for trucking and fleet operators, Workflow 1: the fleet week report

Every week somebody rebuilds the same fleet view by hand, out of dispatch, telematics and a billing export that put the same load in three different weeks.

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Food and beverage brands

Claude for food and beverage brands, Workflow 1: the period sales report

Every period somebody rebuilds the same sales picture by hand out of channel files that count different things.

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Franchise networks

Claude for franchise networks, Workflow 1: the field visit

A field visit takes a morning and turns into rough notes that somebody has to make useful to a franchisee who does not work for you.

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Government relations

AI for government relations, Workflow 1: the watchlist

Somebody at your organization is supposed to know what council, the ministry and the regulator are about to do, and it is usually a person with another full time job.

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Home builders

Claude for custom home builders, Workflow 1: the selections meeting

A selections meeting runs for two hours and turns into rough notes that somebody has to make buildable.

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Hotels

Claude for hotels and resorts, Workflow 1: the property week report

Every week somebody rebuilds the same view of every property by hand, out of a property system, a channel report and a spreadsheet that disagree about what occupancy means.

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HR

Claude for HR, Workflow 1: the exit interview review

Every exit interview gets read once, on the day it is filed, by whoever ran it.

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Insurance

Claude for insurance brokers, Workflow 1: the renewal review

A renewal arrives and somebody reads the expiring policy against the new quote line by line to find what moved.

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IT services

Claude for managed IT providers, Workflow 1: the client review meeting

A client review runs for an hour and turns into rough notes that somebody has to make workable, on both sides.

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Law

Claude for law firms, Workflow 1: the clause review pass

A pile of agreements arrives and somebody opens every one of them to find the few with a problem.

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Leadership

The weekly AI audit, person by person

Most companies pay for AI seats and never ask what came back.

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Manufacturing

Claude for food manufacturers, Workflow 1: the production record review

Every shift produces a pile of records and somebody reads all of them to find the few with something missing.

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Mechanical contracting

Claude for mechanical and plumbing contractors, Workflow 1: the ticket check

Every week somebody reads every service ticket to find the few that are not ready to bill.

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Professional development

The hard conversation, Workflow 1: the rehearsal

Everyone rehearses the hard conversation in their head, and every one of those rehearsals is a monologue.

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Professional development

Claude for professional development, Workflow 1: the honest review

Most AI is built to do your thinking for you.

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Professional development

Where AI fits your job, Workflow 1: the ten minute interview

Everyone has been told to figure out where AI fits their work, and the usual next step is a list of tools somebody else swears by.

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Property management

Claude for property management, Workflow 1: the portfolio report

Every month somebody rebuilds the same portfolio view by hand out of a property system, a ticketing tool and a mailbox.

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Real estate

Claude for real estate, Workflow 1: the month end report

Every month somebody rebuilds the same portfolio report by hand, out of an accounting export, a rent roll and a spreadsheet that disagree.

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Executive search

Claude for executive search, Workflow 1: notes to a shortlist

The conversations are the work, and they end up split between your head, a notebook and half-finished fields in the system.

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Renewals

AI for the renewal, Workflow 1: what changed since last year

The change is almost never in the price.

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Restaurants

Claude for Restaurants, Workflow 1: the Monday report

Every period somebody rebuilds the same report by hand out of systems that do not talk to each other.

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Retail

Claude for multi-location retail, Workflow 1: the store week report

Every week somebody rebuilds the same view of every store by hand, out of a till export and an online file that count a sale on two different days.

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Retail managers

AI for retail managers, Workflow 1: the weekly recap

Every week a store manager writes the same recap upward, on a Sunday night, mostly from memory.

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Staffing

Claude for staffing agencies, Workflow 1: the desk report

Every week somebody rebuilds the same board by hand, out of an applicant system and a payroll file that disagree about when a placement counts.

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Student housing

Claude for student housing, Workflow 1: the leasing week report

Every week somebody rebuilds the same portfolio view by hand, out of a property system, a leasing tool and a spreadsheet that disagree about what occupancy means.

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Specialty trades

Claude for specialty trades, Workflow 1: site notes to scope and follow-ups

Every quote starts as rough notes on a phone and ends as an evening at the kitchen table rebuilding them from memory.

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Wealth management

Claude for wealth management firms, Workflow 1: the client file review

Before anybody else looks, somebody opens every client file to check the paperwork is complete and still agrees with itself.

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